Walking with Warriors

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In partnership with Vertex Pharmaceuticals and the Sickle Cell Disease community, I helped define and develop the Walking With Warriors brand, along with all phase 1 collateral. This consisted of logo creation, brand look and feel, website development, including testimonials, social ads, and CRM, with custom artwork and graphics designed by renowned English illustrator Steven Wilson. 

The brand was conceived as a place for caregivers of SCD Warriors to connect, share, and learn from one another. SCD is cruel and debilitating; caregivers play such a large role in their loved ones' lives, and this initiative is a way to recognize their Herculean efforts. 

https://www.walkingwithwarriors.com/​